Designed to help you find Message-Market Fit?Finding the outreach message that consistently engages your ideal buyers.
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Hi John,
I noticed Nike's marketing stack pulls from Salesforce, Sprinklr, and Google Analytics.
If there were a way to add another layer that acted as the glue — letting you instantly pull channel-by-channel ROI on campaigns like Air Max Day — would that be useful?
I know now's probably not the best time, given you're likely deep in planning for the Paris Olympics, so no call needed.
People don't test enough truly different messages.
And the messages they do test are usually bland and indistinguishable from everyone else's.
Think about it… how many times have you received a cold email that's genuinely made you stop, think, and reply?
To write not just better emails — but continuously generate new ones as old strategies fatigue.
Help you polish a single email.
Is built to generate and test a huge range of genuinely different messaging — pattern-disruptive, creative, human-sounding outreach designed to actually stand out in crowded inboxes.
Finding message-market fit is about continuously testing new ideas until you find what truly resonates — not about writing one "perfect" email.
No placeholders. No fluff. Just clean, simple emails.
Stop relying on one idea. Test many.
Everything is designed for cold email, not generic writing.
Plug straight into tools like Clay and Smartlead.
Built from real, sent-at-scale campaigns. Pick, remix, or write your own — every template plugs straight into your workflow.
Hey {first} - quick question and feel free to ignore if I've got the wrong end of the stick. Are you the one looking after outbound at {company}?
{first} - I'm the founder. Built this thing because I was sick of paying $40k/yr for tools that didn't move the needle. Worth a look?
Most teams switching off Outreach this year cite the same three reasons. Curious if any of these match what you're hitting at {company}?
Quick one - built a tool that cuts campaign setup from 3 days to 30 minutes. Want me to spin up a workspace for {company} so you can poke around?
Saw {company} just hired 4 SDRs in 60 days - congrats on the ramp. How are you handling list-building and account research at that pace?
Straight to it: we help {industry} teams book 2-3x more meetings per SDR without adding tools or headcount. 3 minutes Tuesday or Thursday?
{first} - followed up like I said. The thing we were talking about (the AI-account-research bit) - happy to do a 15-min walkthrough whenever suits.
Look, no clever subject line. {company} popped up as a fit for what we do. Worth 5 mins or should I move on? Genuinely either's fine.
Pulled together the top reasons from churn calls. Two stood out - happy to share both even if you stay where you are. Useful context?
{first} - most {industry} teams of {size} are budgeting for outbound tooling this quarter. Worth comparing notes on what's actually working in 2026?
Your take on personalisation-at-scale being broken - completely with you. We've been building toward exactly that. Worth a chat to compare notes?
Already pulled {company}'s positioning, pains, and ICP into a workspace. 5-min demo, then it's yours for 14 days, free.
Said I'd ping over the framework we were chatting about. Here's the short version - full case study at the end if you want the deep dive.
We analyse your business, product, positioning, ICP, pains, and market to build a deep understanding of what you sell and who you sell to.
Create segments by defining your ICP, offer, pain points, industry, and positioning. Select a segment before generating emails so messaging stays tailored to the buyer.
Group templates into strategic clusters for specific use cases.
Run entire messaging strategies against your offer in seconds.
Generate large volumes of genuinely different cold emails using your selected voice, segment, and templates.
Use AI to instantly refine, expand, shorten, or rework messaging variations.
Turn emails into fully operational outbound assets:
Everything in Free, plus:
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